Dare To Be Different: Dina Tokio
A Youtuber, blogger, instagrammer and a modest fashion influencer, Dina Torkia, otherwise known as Dina Tokio on social media is all about fashion and creating content for her online followers. Born of an Egyptian Father and English Mother, Dina spent her first seven years along with her twin sister and brothers in Egypt. The family later returned to the United Kingdom to live in Cardiff, Wales.
Known for encouraging Muslim women to be themselves by dressing on their own modest terms and to live the adventurous life Dina has proven to be a success. Dina’s YouTube channel currently has over 707 thousand followers and her Instagram account has an impressive one million followers. Her content is based on modest fashion, which focuses on how Muslim women can wear clothes in modern society without feeling they are limited to traditional, Islamic clothing. Dina loves to experiment with colour, buying extravagant and mostly large clothes as she loves the oversized look.
Dina is also known for her make-up tutorials where she applies makeup she has either bought or received from companies, to teach her followers how to put on makeup for a variety of occasions. Other videos include Dina showing step by step tutorials of how to put on a headscarf, teaching women how to experiment with the placing of material over their heads.
Dina is married and owns a second YouTube channel with her husband called Sid and Dina. They use the channel to debate and discuss every day subjects such as Islam, love, family and also post daily videos on special months such as Ramadan, a month of fasting for Muslims around the world. She emphasises that “voicing what you truly believe in can be such a powerful tool”.
Dina and her twin sister, Tasneem co-own an online clothing company called ‘Doosy fil Tina’, translating to ‘step in the mud’ in the Egyptian dialect. The company emphasises on going ‘back to your roots’ and embracing cultural identity. The company is based in the UK, selling contemporary clothing that reflects their memories and experiences of the Egyptian culture.
Their collection consists of bags, hand-made jewellery and scarves, which can be worn as an Islamic headwear called the hijab or as a normal scarf for anyone to purchase.
Through her social media platforms Dina has inspired many young Muslim women to chase their dreams and be their true selves no matter what anyone says.