Fashion resume of the year
2016 was full of considerable changes and outstanding statements in the fashion world, so let’s look back at the top-5 most important fashion events of the year.
Fendi Runway in Rome’s Trevi Fountain
Year by year catwalk shows become more sophisticated and scenic as their marketing power rises steadily. In 2016 we witnessed many amazing shows including Chanel’s #CocoCuba and Gucci’s cruise show at Westminster Abbey. But nobody can argue that Fendi 90th anniversary fashion show in Trevi Fountain was the most remarkable of all.
The models walked on the transparent runway just above the light blue water of the most famous fountain in the world. The fairy-tale atmosphere was support by music and the garments: volant embroidered dresses, luxurious fur coats and lovely floral elements on skirts and accessories. This hymn for the femininity was heard and discussed by everybody, so Fendi gracefully proved to be original and trendy almost century later after the foundation.
Manus x Machina: Met Gala Ball and Exhibition
The traditional thematic ball of the Costume Institute at the Metropolitan Museum of Art in New York this year received enormous amounts of news coverage not only because of the celebrities who arrive in the traditional party but also because of the original theme of the exhibition.
The discussion of the role of technology in fashion production of all levels resonated widely as the gadgets became the primary driver of our life lately. As all attention concentrated on the patent war between Samsung and Apple (the latter sponsored the event to promote its smart watch as a fashion accessory).
Technology in men’s fashion has become a hot topic as tt can be implemented for the production of fabrics and finishing as well as for marketing and selling. The exhibition revealed more than a century of development of different technics and materials for the manufacture of dresses and suits, and the red carpet outlooks showed us possible fashion of future with diode dresses and extravagant robot-like costumes.
New Barbie Dolls: one step towards body-positive
The figure of Barbie has been critiqued for years because of her unrealistically slim proportions, and in 2016 the producers got the message and launched the new series of Barbie Dolls. These toys represent all main types of women appearance considering height, obesity, and ethnicity. The message of the new series is evident: if girls played with realistic dolls in their childhood, they would not consider unhealthy diets or plastic surgery as the only ways to be “beautiful”.
The politicisation of fashion
Politics and fashion were closer than ever before in Autumn 2016 after many feminist statements on the catwalk. However, the US Elections was the most significant political event in the fashion industry of 2016.
For the first time in history, Anna Wintour, the most influential fashion editor in the world, greeted Hillary Clinton as the future Mrs President. Moreover, the pantsuit look which Hillary adopted throughout her campaign has become the symbolic look for all who fight for equal rights for men and women. The social media hashtag #pantsuitpower now depicts hundreds of photos of both celebrities and regular Americans who wore trousers to the polling station on the elections day.
The leapfrog game of fashion houses
The endless reshuffle of major designers in many prestigious fashion houses became a trend in 2016. Raf Simons, Maria Grazia Chiuri, Anthony Vaccarello, Alber Elbaz, Heidi Slimane, – I can’t even remember all those major fashion designers who unexpectedly changed the fashion house this year.
The transition game was hot news for first cases, but later the fashion experts started to discuss not only the possible options for temporarily unemployed fashion directors but also future of the designer’s fashion in whole. If fashion houses so quickly changed their heads, it could be a sign that there is nothing more about the designer’s talent or vision. All brands produce similar aesthetics and rush for celebrity designers whose names can attract attention and promote the collections. The outcome of this game may summarize in one sad question: will we have original design clothes any longer?
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